Knowledge Center
Choosing the Right Medium: How Content Can Drive B2B Marketing Success
Blogs, whitepapers, podcasts, and more—see how each format supports your B2B marketing strategy.
BNP Media Unveils IgniteDemand: A Data-Driven Platform Redefining B2B Demand Generation
BNP Media’s IgniteDemand shifts demand generation from static campaigns to dynamic, intelligence‑led growth.
Beyond the Form Fill: How IgniteDemand Redefines Lead Generation
True lead value comes from relevance. IgniteDemand uses research to power real B2B connections.
Digital Shift in Food & Beverage Marketing
See how the food & beverage industry is embracing digital to boost visibility, trust, and...
The Sales‑Marketing Disconnect: Why Even the Biggest Brands Struggle
Discover the root causes of sales-marketing disconnects and how to fix them for better performance.
The Shift to Digital Advertising Opens Up Data-Driven Opportunities
Prior to the 2020-2022 pandemic, B2B marketing plans had already been evolving to include more...
Lead Generation: What You Should Know
First-party data has emerged as a powerful asset for B2B media companies, enabling them to...
Continuing Education Center Architecture & Construction
This comprehensive online platform offers architects and construction professionals access to high-quality, AIA-accredited courses. Covering...